BlackBerry has announced that the Grammy-winning singer has been named the smartphone company’s new global creative director.
“Excited2jump right in2my new role as Global Creative Director of@Blackberry!” Keys tweeted after the big news went public. “#BlackBerry10 #keepmoving #forwardthinking.”
According to Keys’ official website, her new BlackBerry duties will include working “closely with app developers, content creators, retailers, carriers and the entertainment community to further shape and enhance the BlackBerry 10 platform, and inspire creative use through its remarkable capabilities and functionality.
Way to go Keys, Congrats.